Koala was acquired by Cursor and shut down on September 30, 2025. Salespanel gives former Koala users everything they had — visitor identification, account intent scoring, CRM sync, and real-time sales alerts — plus a full cross-channel customer journey that Koala never offered.
Koala was genuinely well-built — that's what made its shutdown painful. Here's exactly what teams lost and what Salespanel restores.
Koala unified first-party signals from your website, product, and LinkedIn Ads into one account-level intent score. When it shut down, every signal, every score, every baseline built over months vanished instantly with no export or migration path.
Every HubSpot workflow, Salesforce trigger, and Slack alert powered by Koala went silent overnight. Sales reps who relied on Koala's play-based outreach recommendations were left without a signal source.
Salespanel picks up where Koala left off and goes further with contact-level tracking, full cross-channel journey, and an independent tracking engine.
Koala's intent scoring took weeks to calibrate against your audience. That baseline — the model that made scores meaningful — is gone. Teams now have cold starts with zero historical context.
From $99/month for up to 2,000 tracked visitors. No per-lead credits, no mid-month top-ups. 14-day free trial on all plans — no credit card required.
A complete picture of what each platform offered, and where Salespanel goes further.
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|---|---|---|
| Service status | Active — building & shipping | Shut down Sept 30, 2025 |
| Website visitor identification | More than 60% | Yes — no longer available |
| Account-level intent scoring | Rule-based + predictive, configurable | Was available — now gone |
| Individual contact tracking | Named + anonymous, stitched | Account-level primary focus |
| Full cross-channel journey | Web, email, ads, forms | First-party & product signals |
| LinkedIn Ads conversion tracking | Supported via tracking & Zapier | Was available — now gone |
| CRM integrations (HubSpot, Salesforce) | 30+ native, one-click | Had 30+ — all disconnected |
| Real-time sales alerts (Slack) | Instant, configurable triggers | Was available — now gone |
| GA / CDP dependency | Independent tracking engine | No longer available |
| Data export & portability | Full CSV + API | No migration path provided |
| Free plan | 14-day free trial · No card needed | Had free plan — gone |
| Starting price | $99/mo flat — no credits | N/A — shut down |
| Future roadmap | Active development | None — acquired by Cursor |
| Verdict | 🏆 The clear alternative | No longer operational |
Salespanel restores everything Koala offered around account intent: who visited, how many times, which pages, with what signals. But it adds individual contact identification, making scoring far more precise than account-level alone.
Koala focused on first-party product and website signals. Salespanel maps every touchpoint — ad clicks, email opens, form fills, return visits — stitched into a single timeline per contact, before and after conversion.
Koala's identification capability was solid — but it came bundled with per-seat, per-credit pricing that scaled unpredictably. Salespanel runs an independent first-party tracking and enrichment engine at a flat monthly rate per visitor volume — no credits, no surprise bills.
Koala prioritized accounts based on intent signals. Salespanel goes deeper — combining behavioral signals (clicks, time on page, email opens, return visits) with firmographic data (company size, industry, region) for automated, predictable lead qualification that sales teams actually trust.
Salespanel runs its own independent tracking engine — cookie-free, GA-free — so your visitor identification rate stays high even as browsers block third-party scripts and cookies continue to phase out. No external analytics platform needed, no fragile dependencies.
Reconnect your CRM, marketing stack, and Slack in minutes. One-click native integrations across 30+ platforms.
HubSpot
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ActiveCampaign…and 30+ more integrations available out of the box
Koala's plans were tiered by seats and credits. Salespanel is usage-based and flat — startup-friendly from the very first plan.
⚠ Koala is shut down. All plans are discontinued. No new signups available.
✓ 14-day free trial · No credit card required
Most teams are fully live in under an afternoon. No engineering team required.
If you still have Koala account access, export your contact and account list as CSV before the data is fully cleared.
Add one JavaScript snippet via Google Tag Manager or direct embed. Works on WordPress, Webflow, or any custom site.
Upload your Koala CSV so known leads are tracked immediately. Reconnect HubSpot, Salesforce, or Pipedrive in one click.
Visitor identification starts, scores begin building, Slack alerts fire. Your baseline grows stronger every day.
See how B2B teams identify anonymous visitors, score leads, and sync data to their CRM — all in real time.
No credit card required · Takes under 10 minutes to go live
From G2 reviews — real people, real results.
"I've tested six identification products. Salespanel provides the most advantage — the identification rate alone sets it completely apart. Support is great. You guys are the best."
"Salespanel has provided much-needed sales intelligence to our sales reps which helps them close more deals. It tells us exactly who is on our site and when to reach out."
"With Salespanel it is much easier for the sales team to create more meaningful conversations with leads. The support is very responsive and ready to troubleshoot whenever needed."
The most common questions we hear from teams migrating after Koala's shutdown.
If the shutdown has fully completed, access to your Koala dashboard and exports is likely gone. The best path forward is to pull your known contacts from your CRM or marketing tool — since Koala synced data there — and import that list into Salespanel. From that point, Salespanel will track all future behavior for those contacts immediately.
Yes — and more. Salespanel covers all of Koala's core use cases: website visitor identification, account intent scoring, CRM integrations, and real-time sales alerts. Beyond that, Salespanel adds full cross-channel customer journey tracking (email opens, ad clicks, form submissions), individual contact-level identification (Koala was primarily account-level), and an independent tracking engine with no GA or CDP dependency.
Most teams are fully operational within a single afternoon. Install the tracking snippet via Google Tag Manager (2 min), import your contact CSV (2 min), reconnect HubSpot or Salesforce (5 min), and configure your scoring rules (10–20 min). CRM sync and Slack alerts are live the same day. Intent data starts arriving the moment the first visitor lands on your site.
Unfortunately the historical intent data stored in Koala cannot be transferred — it's been deleted with the service. However, Salespanel starts building your new behavioral baseline immediately. Scoring becomes meaningful within the first 2–4 weeks of data collection, and by the 60-day mark most teams find their scores are as reliable as they were in Koala.
Yes — all Salespanel plans come with a 14-day free trial, no credit card required. You can test the full feature set — including account reveal, CRM integrations, lead scoring, and journey tracking — before committing to any tier.
No. Salespanel runs its own independent tracking engine — no dependency on GA, GTM, Segment, or any third-party analytics platform. Salespanel works as a fully standalone system: one script, full data. Ad blockers, cookie changes, and GA4 API updates have zero impact on Salespanel's identification data.
Yes. Salespanel is fully GDPR and CCPA compliant. Data is processed in accordance with applicable privacy regulations, you retain full control, and all processing agreements are available on request. Read the GDPR policy →
Salespanel uses predictable visitor-volume tiers — not per-lead or per-credit billing. You choose a plan based on your monthly tracked visitors and that's your fixed price. As your site grows, you simply move to the next tier predictably, with no mid-month surprise charges. Unlike Koala's credit model (where each identified account consumed 1 credit), Salespanel never penalises you for high-intent traffic spikes.
Salespanel has no long-term contracts. Monthly plans can be cancelled at any time from your account dashboard with no fees or lock-in periods. Annual plans are billed upfront at a discounted rate and are valid for the full billing year — unlike some alternatives that have historically required annual lock-in with limited exit options. Contact Salespanel support if you need help with your plan.
Resources to help you get the most out of your intent data — from identification to pipeline conversion.
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