Account-based Marketing

Get your website ABM ready

Once your target accounts enter your funnel, your website is where the magic happens. The digital selling landscape has changed and as more enterprises start to rely on Account-based Marketing, Salespanel helps you adopt this strategy.

Target accounts and personalize their experience on your website

Salespanel helps you target high-value accounts and personalize their experience when they visit your website. You can create sophisticated website triggers or fast track them to prioritize high ticket deals.

Engage your target accounts across different channels

Personalization and prioritization for your target accounts are not just limited to your website. You can qualify leads from your website and share relevant content with them on social media or through emails as they progress through different stages of the sales pipeline.

Run Advertising campaigns for accounts and create lookalikes audiences of them

Transfer high-value accounts from Salespanel to advertising platforms and run campaigns specifically for them. You can also group high-value accounts and create lookalike audiences on high-engagement platforms like Facebook.

Score accounts and notify sales when target accounts show buying intent

Salespanel helps you score your leads based on marketing and intent data. You can set up a process where sales reps can be notified when target accounts show buying intent or become qualified for sales. Create the optimal process for converting your target accounts into customers.

Collaboration across teams as Salespanel plugs into your existing workflow

The ABM strategy requires a unified approach for both sales and marketing teams. Salespanel fits into your existing acquisition model and helps marketing work with sales and pass data between each other in real-time. This helps your team achieve proper alignment and close deals in a predictable manner.

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