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Marketing
A Guide To Customer Journey In SaaS
Customer loyalty stems from pleasant customer experiences. A loyal customer contributes to two crucial elements — long-term business and social proof. However, every customer will experience doubts, roadblocks, and frustrations when considering a new
Marketing
What is Path to Purchase? How Do You Track It?
Updated on 26th March, 2023. A customer’s journey online is not as simple as walking into a store and walking out with a product. This is especially true for B2B purchases that require a
Marketing
What are Acquisition Reports? Generate Real-Time Reports
Growth strategies are important for any website but tracking the growth is equally important. After all, how will you know whether your strategies are working if you don’t track them? To track the
Marketing
B2B Lead Nurturing Campaign Examples and Strategies
Updated on 16th March, 2023. Introduction It is no secret that the B2B sales cycles are long. Marketing and sales teams must work together to navigate these long and complicated cycles successfully. But what if
Marketing
Top 10 Hotjar Alternatives You Should Check Out In 2023!
Tracking website behavior through analytics is one of the best ways to optimize customer conversion rates for your products or services. And Hotjar is one of the most popular software options that help you with
