In B2B, all sales strategies can be divided primarily into two categories: inbound and outbound. Roughly speaking, in inbound, the lead comes to you. In outbound, you go to the lead. Inbound Sales In inbound sales, a potential customer comes to you and shows interest. These leads are Read more…
Software as a service has become the preferred alternative over in-house technology setups for a good reason- It’s easily accessible, scalable. It can meet almost every business and individual needs. When Salesforce launched its SaaS product, they completely changed the game for businesses. Despite all these benefits, SaaS can Read more…
Imagine if you were able to predict how your leads will react to your interactions with them in the future. You would know which offers to send and when. You will also know when it is best to back off from trying to sell, and when another interaction like sending Read more…
It doesn’t need to be said that having leads turn into customers is one of the most important aspects of any business. Lead conversions help pave the way for businesses to grow, creating opportunities for more potential sales, referrals, and positive reviews as well as more satisfied, loyal customers. Read more…
A report from Hubspot suggests that organizations on average generate around 1877 open leads in a month and 1523 Marketing Qualified Leads specifically. There is a qualification process on two sides – marketing and sales. There can be a thousand people coming to your website in a day and Read more…
Plenty of sales experts rely on their own knowledge and expertise to drive big numbers. This has however started to change. With data being accessible now more than ever and companies moving to digital sales, the approach is shifting. Companies need to keep growing, and for that reason, being more Read more…
In the fast-paced world of sales and client relationship building, you will need some fantastic technology to support your daily needs. Thankfully, services such as Pipedrive CRM exist to help you manage your customer relationship with efficiency and care. But what exactly does Pipedrive do? What even is a CRM Read more…
B2B visitors cost a good amount of money to acquire and still many of them will not end up signing up. So, you have no way to know who they are and what their motives are? What if it was possible to know which anonymous visitors on your website were Read more…
It is not hard to determine purchase intent in the world of digital sales. With proper tracking of behavioral patterns, you can find out which prospects are gesturing buying signals at any scale, whether you have 10 leads or 10,000 leads. In sales, timing is a crucial factor. Going in Read more…
How many times do sales and marketing have to constantly engage in back and forth conversations throughout the week? The time spent on doing back and forth and manually adding deals and researching leads could better be spent on closing high-intent leads. Marketing often pushes data to sales but barely Read more…
