Account Reveal

Deanonymize B2B accounts in your funnel and populate your pipeline with target accounts

Salespanel reveals accounts from your website with high accuracy to help you understand the efficacy of your campaigns and identify target accounts when they enter your funnel. With industry-leading match rates, Salespanel fills your pipeline with qualified leads who were already on your website but hidden from your sight.

Reveal customer journeys in real-time

Salespanel begins tracking your customers from their very first visit, uncovering the lead source and marketing attributes behind the journey. It then continues to track the journey in real-time across platforms and domains using intelligent tracking that can work independent of cookies! When a lead finally signs up (using any webform, email, live chat, or meeting scheduling tool), the software connects the B2B human buyers with their account journeys for end-to-end customer data.

Segment and score your leads

Salespanel helps you segment and score, not just accounts, but also individuals in real-time using various firmographic and behavioral data attributes. And, you can use the same attributes to score your leads. Don't want to do the hard work? Use Salespanel's automatic scoring solution that uses AI and machine learning to qualify leads in real-time.

Fast-track high ACV deals to sales while personalizing their experiences

Salespanel qualifies accounts from your website to help you personalize their experiences as soon as they show up on your website. The product processes intense qualifying operations in real time, making website triggers, messages, pop-ups, and similar actions show up instantly. You can also notify your reps about highly qualified prospects to help them start communication when leads are already showing intent. Reach out to qualified accounts fast and close them faster!

Get real-time alerts to your sales reps

Salespanel can generate real-time alerts via email, Slack, and other channels based on your requirements. You have the flexibility to set up a system that generates alerts either when new leads are identified or when qualified leads demonstrate buying intent. As soon as an opportunity arises, your representatives can immediately begin working on the lead.

Sync lead intelligence to your CRM

Reading and understanding hundreds of activity logs and data points across different channels can be a huge chore and a waste of time for your sales reps. Salespanel uses AI to transform complex customer profile and behavioral patterns into a few sentences of crucial sales insights. This information, along with your leads, are directly synced to your CRM. Forget the need of extensive study and guess work, your sales reps can focus on what they do best - closing more deals!

What our customers say

I love SalesPanel. It has been awesome for me since implementing it 3-4 weeks ago. Opens up another world for me. Keep it up.

Sebastian S.

Great tool for lead management and qualification

Great and fast support, always a solution ready Plenty of documentation in form of videos and blog articles And great features like lead scoring, segmenting, tags, visitor attributes and activities And the best thing it is easy to integrate in your other tools

Christina Pillmair

Great product and support

Salespanel allows us to keep track not only of the companies visiting our website but also the specific persons who have interacted with our website. The staff at Salespanel are quick to answer and gives great support.

Andreas Magnusson

I love SalesPanel. It has been awesome for me since implementing it 3-4 weeks ago. Opens up another world for me. Keep it up.

Sebastian S.

Great tool for lead management and qualification

Christina Pillmair

Great product and support

Andreas Magnusson

Great tool to identify, track, and qualify leads

You can see who visited your website, what pages they visited and how many times. You can add scoring to your leads. You can create your own segments and send your team automated exports. And the support is great!

Stefanie Verhoeven

This works great for B2C as well as B2B

The analytics work on a number of levels for us. We can follow indididual journeys or study group behaviour. This is helping to resolve content, logic issues quickly. Hard to quantify future visitor behaviour in money terms right now, but the trends are improving based on changes we are making from the reports so the ROI is looking very positive.

Christian Marriott

Salespanel is a game changer

What is most helpful about Salespanel is how easy it is to get started, just drop your tracking snippet into your site and you're up and running.

Stephen Anderson

Great tool to identify, track, and qualify leads

Stefanie Verhoeven

This works great for B2C as well as B2B

Christian Marriott

Salespanel is a game changer

What is most helpful about Salespanel is how easy it is to get started, just drop your tracking snippet into your site and you're up and running.

Stephen Anderson

Account Reveal Plan includes

Visitor Intelligence Essentials for B2B data-driven marketing

Real-time visitor tracking
Track Webforms, live chats, exit popups. No configuration required
Track standalone hosted marketing/webinar landing pages
Track visitors from newsletters
Email tracking with Gmail, Outlook
Reverse IP lookup
Form submission and abandonment tracking
Button clicks, video plays tracking with custom events
Snooze or block a visitor
Campaign tracking with UTM parameters
Geolocation tracking
Multiple touchpoints and referrer tracking
Exclude team members and URLs

Sales Intelligence and Customer Journey Tracking For sales ops, business intelligence

Historical activity tracking
Track buyer customer journeys
Profile enrichment for Person and Company Leads
Instant notifications on Lead qualification
Email link click tracking for Gmail and Outlook
Lead activity alerts
Filter new, active, returning, and slipping away Leads
Real-time Lead activity data-sync to CRM with touchpoint information and important meta attributes

Management

Role-based access to Leads, features, and integrations
Assign Leads to teammates
Send Leads to specific teammates via email
GDPR-compliant tracking and PII protection
Quick actions to share Leads and export triggers
Upgrade, downgrade, or pause subscription
Do-not-track configurations

Real-time Audiences For marketing ops, product-led growth, revenue acceleration

Real-time visitor segmentation based on customer journey data points
Import your own first-party data and use it in segmentation
Triggers to route, assign, and tag qualified leads
Triggers to pass on qualified leads to CRMs, Newsletters, Zapiers, and webhooks

Customer Data Platform

365-day data retention
CRM Integrations
Collect data from web, mobile apps, and servers
Data collection and management APIs
Tag management support. Works with leading utilities.
Warehouse-based storage for reporting and analysis
Warehouse sync frequency: 30 minutes
Store visitor/customer traits. Import your own first-party data.

Reporting

Real-time website and event reporting
Acquisition reporting: source, channels, landing pages, forms submitted, campaigns
Engagement reporting: events, event categories, pages, screens, tags
Segment level reporting: analyze your qualified visitors
Export audiences with tags, landing pages, first and last touches, UTM parameters
Continuous data aggregation. Fresh data appears within 30 minutes

API

Identify Leads API
Configurable website tracking
Custom event API
Apply tags API
GDPR-compliant Consent API
REST API
Webhooks

Support

Training videos and documentation
Email and chat support
18x5 availability
Add-on: Professional services available

Account Reveal Plan includes

Visitor Intelligence Essentials for B2B data-driven marketing

Real-time visitor tracking
Track Webforms, live chats, exit popups. No configuration required
Track standalone hosted marketing/webinar landing pages
Track visitors from newsletters
Email tracking with Gmail, Outlook
Reverse IP lookup
Form submission and abandonment tracking
Button clicks, video plays tracking with custom events
Snooze or block a visitor
Campaign tracking with UTM parameters
Geolocation tracking
Multiple touchpoints and referrer tracking
Exclude team members and URLs

Real-time Audiences For marketing ops, product-led growth, revenue acceleration

Real-time visitor segmentation based on customer journey data points
Import your own first-party data and use it in segmentation
Triggers to route, assign, and tag qualified leads
Triggers to pass on qualified leads to CRMs, Newsletters, Zapiers, and webhooks

Sales Intelligence and Customer Journey Tracking For sales ops, business intelligence

Historical activity tracking
Track buyer customer journeys
Profile enrichment for Person and Company Leads
Instant notifications on Lead qualification
Email link click tracking for Gmail and Outlook
Lead activity alerts
Filter new, active, returning, and slipping away Leads
Real-time Lead activity data-sync to CRM with touchpoint information and important meta attributes

Customer Data Platform

365-day data retention
CRM Integrations
Collect data from web, mobile apps, and servers
Data collection and management APIs
Tag management support. Works with leading utilities.
Warehouse-based storage for reporting and analysis
Warehouse sync frequency: 30 minutes
Store visitor/customer traits. Import your own first-party data.

Reporting

Real-time website and event reporting
Acquisition reporting: source, channels, landing pages, forms submitted, campaigns
Engagement reporting: events, event categories, pages, screens, tags
Segment level reporting: analyze your qualified visitors
Export audiences with tags, landing pages, first and last touches, UTM parameters
Continuous data aggregation. Fresh data appears within 30 minutes

Management

Role-based access to Leads, features, and integrations
Assign Leads to teammates
Send Leads to specific teammates via email
GDPR-compliant tracking and PII protection
Quick actions to share Leads and export triggers
Upgrade, downgrade, or pause subscription
Do-not-track configurations

API

Identify Leads API
Configurable website tracking
Custom event API
Apply tags API
GDPR-compliant Consent API
REST API
Webhooks

Support

Training videos and documentation
Email and chat support
18x5 availability
Add-on: Professional services available

Frequently Asked Questions

Can Salespanel really identify up to 67% of B2B visitors?

A comparative test of 20,000 IP addresses showed that Salespanel Account Reveal could recognize up to 67% of visitors, outstripping the nearest competitor by a notable 30%. For most B2B businesses, Salespanel can reveal over 35% of accounts on average (still higher than the competition). We have industry-leading match rates and accuracy.

How does Salespanel Account Reveal fare against the competition?

Salespanel provides industry-leading match rates thanks to it being powered by a database of over 5 billion IP addresses. It beat our nearest competitor by 30% during testing. Feel free to compare the data with competitors before you purchase. Salespanel also provides features like real-time customer journey tracking, lead scoring, segmentation, website personalization, etc., that are not available in competing products.

How does pricing work?

Unlike many of our competitors, we do not charge you based on the number of leads you identify from your website, which can either fluctuate or charge you incorrectly for unqualified leads. Instead, Salespanel charges you based on the number of unique visitors you get on your website every month.

How is Salespanel’s database in Europe and the United States of America?

Account Reveal has a globally strong database. In both the EU and the USA, we have industry-leading match rates and accuracy.

Is Salespanel Account Reveal GDPR-compliant?

Yes. Account Reveal does not identify individual citizens but only the companies they work from. Individuals are only tracked (automatically) when they sign up using a form, live chat, or emails. We can also help you with your consent acquisition framework.

Buyer Intent Data

Data Platform

Deep Tracking

Lead Alerts

Lead Tracking

Segmentation

Lead Scoring

Customer Journey Tracking

Buyer Personas

Lead Qualification

B2B Google Analytics Alternative

B2B Advertising

Product-Led Growth

Personalized Marketing

Account-Based Marketing

Revenue Operations

Marketing

Sales

Marketing Leadership

Marketing Ops

Sales Ops

Revenue Marketing

Blog

Integrations

Bridge

Help Center

Docs

About

Marketing Resources

Salespanel Podcast

Knowledge Nuggets and Playbooks

Product

Buyer Intent Data

Data Platform

Account Reveal

Deep Tracking

Lead Alerts

Lead Tracking

Segmentation

Lead Scoring

Solutions

Customer Journey Tracking

Buyer Personas

Lead Qualification

B2B Google Analytics Alternative

B2B Advertising

Product-Led Growth

Personalized Marketing

Account-Based Marketing

Revenue Operations

Marketing

Sales

Marketing Leadership

Marketing Ops

Sales Ops

Revenue Marketing

Resources

Blog

Integrations

Bridge

Help Center

Docs

About

Marketing Resources

Salespanel Podcast

Knowledge Nuggets and Playbooks

Double Your Over The Next Few Weeks.

With industry-leading match rates, identify, qualify, and target visiting accounts as soon as they land on your website and reveal buying behavior.

Make previously hidden opportunities an integral part of your growth strategy.

Account Identification With Highest Match Rates!

Customer Journey Tracking

Lead Scoring

Behavioral Data

Advanced Tracking

Tailored Pricing

Leading brands trust Salespanel

Salespanel has provided much needed sales intelligence to our sales reps which helps them close more deals. Overall, Salespanel has been super helpful for us and the team is extremely happy.

Deanonymize B2B accounts in your funnel and populate your pipeline with target accounts

Reveal customer journeys in real-time

Double Your
Over The Next Few Weeks.