All-in-one functionality
"You receive all functionality you need" — one platform covering the job instead of a patchwork of point tools stitched together.
Jan Jaap Glerum, Senior Marketeer at Adapcare, puts the experience simply: all-in-one functionality, easy integrations, and excellent support. Adapcare uses Salespanel to understand website engagement, create relevant content, and build a clearer overview of its total addressable market.
Care & welfare software · Netherlands · Customer story
I like the full package, you receive all functionality you need and it's easy to integrate with other apps. On top of that, the support is excellent. Basically, it is much more than I expected for this price.
There were some issues with the LinkedIn Ads integration, synch wasn't performed well, because our campaigns ran too shortly. But Support helped us very well with this issue.
We can track website visitors and create relevant content, it is much easier to have a complete overview on our TAM.
Adapcare builds care and welfare software for organizations in the Netherlands — including electronic client record (ECD) systems used across youth care, disability care, and supported housing. For a team whose website is a key channel, knowing which organizations are engaging and what they are researching helps turn content into better-timed conversations.
Adapcare uses Salespanel to connect website engagement with relevant content and a clearer view of its total addressable market. Here is the practical progression behind that work.
Salespanel identifies qualifying visiting organizations and tracks their website engagement — the signal behind everything that follows.
With a clearer picture of which accounts are engaging and what they care about, the team creates content that speaks to its market.
The payoff: it's "much easier to have a complete overview on our TAM" — the total addressable market, in one clear view.
"You receive all functionality you need" — one platform covering the job instead of a patchwork of point tools stitched together.
"It's easy to integrate with other apps" — Salespanel slots into the rest of Adapcare's stack without a fight.
"The support is excellent," and it showed up when a LinkedIn Ads sync issue came up.
"Much more than I expected for this price."
Turning website activity into audience understanding — and audience understanding into a fuller picture of the market.
Jan Jaap's feedback on product coverage, integrations, support, and the market context the team can use.
I like the full package, you receive all functionality you need and it's easy to integrate with other apps. On top of that, the support is excellent. Basically, it is much more than I expected for this price.
There were some issues with the LinkedIn Ads integration, synch wasn't performed well, because our campaigns ran too shortly. But Support helped us very well with this issue.
We can track website visitors and create relevant content, it is much easier to have a complete overview on our TAM.
Source: Jan Jaap Glerum's review on G2.com.
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Understand the organizations engaging with your website, create content that lands, and build a clearer overview of your market.