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🔄 Leadinfo Alternative

More than company reveal. Revenue intelligence on first-party data.

Leadinfo helps you see which companies visit your website. Salespanel goes further — capturing first-party buyer intent, scoring leads and accounts, syncing activity to your CRM, and helping sales act on the full journey.

★★★★★
4.5 on G2
A T V P

Joined by 1000+ B2B revenue teams

Start a 14-day trial · No credit card required · GDPR-aligned

Salespanel First-party
More than 60%
Visitor ID rate
Behavior + firmographicsReal-time, full journey
vs
Leadinfo Company reveal
~30%
Unique companies identified monthly
Company-levelContact discovery & outreach
Leadinfo's pricing page references ~30% of visitors per month. Salespanel Account Reveal publicly states more than 60% deanonymized.
More than 60% Visitor ID rate
$99 Account Reveal · billed annually
First-party Buyer intent & CRM sync
14-day Free trial · no card needed
Trusted by B2B revenue teams
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Why Teams Compare Them

Same conversation. Different jobs.

Both products help B2B teams turn anonymous website traffic into sales opportunities. The real question is whether your team also needs the journey, scoring, attribution, and CRM context around each revealed account.

🏢

Leadinfo answers: who visited?

Leadinfo positions around company recognition — see which companies visited, find decision-maker contacts, follow up from the same platform, and integrate with your CRM via 70+ connectors. A capable choice when company reveal is the core job.

Company reveal
📊

Salespanel answers: what happened across the journey?

Pages viewed, campaign source, form activity, email engagement, returning visits, lead score, account activity, and CRM sync status — context sales can actually use before reaching out.

Full journey
🎯

Salespanel answers: is this account qualified?

Combine behavioral signals with firmographic data so sales prioritizes accounts and leads that match the ICP and show real engagement — not every visiting company deserves sales time.

Lead qualification
🔌

Salespanel answers: how do we activate this in the CRM?

Sync web visits and custom events to CRMs, drive lead alerts, segmentation, website triggers, qualification APIs, and exports — for sales, marketing ops, and RevOps.

CRM-ready
Pick the Right Tool for the Job

Both products are capable. Pick the one that matches the job.

Scan the rows. Find the need that sounds most like yours. The router points to the tool built for that job.

Leadinfo wins · focused reveal Salespanel wins · broader intelligence Either · both deliver
Your job to be done Better fit →
🏢
Reveal which companies visit your website Surface anonymous account-level traffic for sales to act on
Either
📇
Find decision-maker contacts & outreach from one platform Contact discovery, queues, follow-ups all in-app
Leadinfo
🇪🇺
European-centric company recognition workflow Strong EU coverage and partner ecosystem
Leadinfo
🔗
Broad integration ecosystem & large partner network 70+ integrations, clear GDPR messaging
Leadinfo
🛤️
Track the full customer journey, before & after conversion Anonymous and known sessions stitched into one timeline
Salespanel
🎯
More than 60% traffic deanonymized with Account Reveal First-party identification, not third-party cookies
Salespanel
🧠
Score leads on behavior + firmographics, not just visits Automated qualification — sales sees only what matters
Salespanel
🔌
Sync website activity into CRM with CRM connectors Alerts, segments, website triggers, qualification APIs
Salespanel
📈
Attribute pipeline to source, campaign, and content path First touch to closed-won, across every touchpoint
Salespanel
⚙️
Use first-party intent across MarOps, RevOps & ABM Custom events, traits, exports, APIs, warehouse-ready
Salespanel
📍
If your job is…
Focused company reveal & outreach

Leadinfo is the capable, focused pick — especially when company recognition, contacts, and follow-up live on the same platform is the core requirement.

🚀
If your job is…
Revenue intelligence on first-party data

Salespanel is the broader fit when reveal needs to connect to journey, scoring, attribution, CRM sync, segmentation — operationalizing intent across sales, marketing, and RevOps.

Outcome-Based Comparison

Salespanel vs Leadinfo — what each delivers

A side-by-side view of where each product is positioned, and what each outcome means for your revenue team.

🏢
Website visitor & company reveal
Both
Salespanel

Reveals anonymous visiting accounts and tracks known & anonymous visitors. Account Reveal supports more than 60% traffic deanonymized.

More than 60% Anonymous + known
VS
Leadinfo

Reveals companies visiting your website with viewed pages, company details, and contact information.

Company reveal Contact details

Both uncover visiting companies. Salespanel extends it into deeper journey and revenue workflows.

🎯
Identification model
Salespanel
Salespanel

First-party buyer intent, account reveal, visitor tracking, and CRM-ready activity data.

First-party CRM-ready
VS
Leadinfo

Pricing tiers based on unique companies identified monthly, roughly 30% of website visitors.

~30% identified Company-tiered

Salespanel is better when identification needs to connect to owned journey data and qualification.

🛤️
First-party journey tracking
Salespanel
Salespanel

Tracks website, campaign, form, live chat, email, custom event, and visitor activity across the buyer journey.

Full journey Custom events
VS
Leadinfo

Focuses on company visits, viewed pages, contacts, outreach, and integrations.

Page views Outreach

Salespanel gives a fuller view of what happened before sales follows up.

🧠
Lead & account scoring
Salespanel
Salespanel

Real-time lead scoring with behavioral, firmographic, profile, and CRM-sync context.

Behavior + firmographics Real-time
VS
Leadinfo

Automated lead scoring for prioritizing companies and prospects.

Account priority

Salespanel is stronger when scoring needs to reflect detailed engagement and revenue criteria.

🔌
CRM & workflow activation
Salespanel
Salespanel

Syncs web visits & custom events to CRMs; supports alerts, segmentation, website triggers, qualification APIs, exports.

Bidirectional sync Triggers + APIs
VS
Leadinfo

70+ integrations, including popular CRMs and workflow tools.

70+ integrations

Leadinfo has broad integrations. Salespanel emphasizes operationalizing first-party intent inside workflows.

📈
Attribution & campaign intelligence
Salespanel
Salespanel

Connects lead and account activity to sources, campaigns, channels, pages, and journey touchpoints.

Source + campaign Touchpoints
VS
Leadinfo

Helps identify companies behind traffic and understand pages they viewed.

Traffic source

Salespanel is better for teams that need campaign quality, source attribution, and pipeline context.

🗄️
Data ownership & flexibility
Salespanel
Salespanel

First-party visitor intelligence & data platform with custom events, traits, APIs, and warehouse support.

Data platform Warehouse-ready
VS
Leadinfo

Strong company recognition and follow-up product with published GDPR and security positioning.

GDPR positioning Recognition

Salespanel fits teams that want buyer intent as part of their revenue data foundation.

💰
Pricing model
Depends on Job
Salespanel

Account Reveal starts at $99/month billed annually for visitor-volume based pricing. You get a visitor allowance, and every account Salespanel identifies within that volume is yours — no identified-company credits or reveal caps.

From $99/mo Visitor-volume pricing No account reveal credits
VS
Leadinfo

Starter plan starts at €69/month (0–50 identified companies). 14-day free trial — no credit card required.

From €69/mo 14-day trial Focused scope

Leadinfo can start lower for focused company reveal. Salespanel prices by visitor volume, so every account identified inside your plan's visitor allowance is included — no separate reveal credits.

Where Salespanel Pulls Ahead

Three places teams tell us the gap is most visible

Not because Leadinfo is weak — but because each of these is a job Salespanel was built around from the start.

Website & campaigns
Forms & lead capture
Email & ad clicks
Custom events & traits
First-party intelligence layer
01 Buyer intent

First-party buyer intent — not just a visitor list

Salespanel is designed to collect and use first-party buyer intent across your website and campaigns — a durable data foundation for qualification, attribution, personalization, and CRM workflows.

If your team only needs names of companies, a reveal list may be enough. If your team needs to understand buying intent and move data across the revenue process, Salespanel is the stronger fit.
AdLinkedIn
/pricing3 pages
Emailclicked
Formdemo
Score87 · hot
02 Sales-ready context

Journey context sales can actually use

A visiting company name is helpful, but sales needs more context before reaching out. Salespanel shows what a person or account did, where they came from, what they engaged with, and how qualified they are.

  • Pages viewed & returning visits
  • Campaign source and medium
  • Form & lead capture history
  • Lead score & account activity
  • CRM sync status & alerts for high-intent behavior
All visitors10,000
Identified accounts6,200
Qualified to sales214
03 Filter before handoff

Qualification before handoff

Not every visiting company deserves sales time. Salespanel combines behavioral and firmographic signals so teams prioritize accounts and leads that match their ICP and show real engagement.

  • ICP company visited pricing & returned twice this week
  • Target account viewed integration pages & submitted a form
  • Qualified lead crossed a score threshold → push to CRM
  • Existing opportunity returned to comparison or pricing

Visitor-volume pricing. No reveal credits.

Salespanel prices by visitor volume, so every account identified within your included visitor allowance is yours — with journey tracking, scoring, and activation included.

Leadinfo · Starter
€69
/mo · 14-day free trial
vs
Salespanel · Account Reveal
$99
/mo · billed annually
More than 60% deanonymized
Customer Stories

What our customers say

Teams use Salespanel when visitor identification needs to become qualified pipeline data, CRM context, and timely sales action.

Product-led qualification

Salespanel is a game-changer.

We're using Salespanel to find quality leads based on user activity on our platform. It has allowed us to identify the folks that could really benefit from our products and packages and help get them connected to our sales team.

Stephen Anderson
Stephen Anderson
Software Engineer Regrid
Read story →
Lead scoring + CRM sync

We are using Salespanel for lead scoring purposes in alignment with Pipedrive.

It helps us prioritize which leads to focus and reach out from our end first. Salespanel is surely a simple and easy-to-use solution for startups like us.

Sungpil Nam Roi
Sungpil Nam Roi
CEO AB180
Read story →
Visitor ID + Salesforce

The integration with SalesForce is a bonus too. It works better than HubSpot, in my opinion, in pushing the tracking data.

Paras and his team are very easy to work with. We had some custom programming that needed to be done to integrate PaperForm, and the team helped us quickly.

Anand Venkatra
Anand Venkatra
Director of Business Development Venkel Ltd.
Read story →
FAQ

Salespanel vs Leadinfo — answered

Eight of the questions revenue teams ask before they switch.

Yes. Salespanel is a Leadinfo alternative for B2B teams that want website visitor identification plus deeper buyer journey tracking, lead scoring, attribution, CRM sync, and first-party intent workflows.

Yes. Leadinfo is a strong option for company reveal, contact discovery, outreach, and CRM integrations — especially for teams focused on European company recognition. This page isn't arguing that Leadinfo is weak. The difference is that Salespanel is built for teams that need visitor intelligence to connect to broader revenue workflows.

Leadinfo focuses on helping teams identify companies visiting their website and follow up. Salespanel focuses on first-party buyer intent across the full customer journey — then helps teams qualify, score, segment, sync, and act on that data.

Salespanel Account Reveal publicly states more than 60% traffic deanonymized. Leadinfo's pricing page states that its pricing tiers are based on unique companies identified monthly, roughly 30% of website visitors. Actual results can vary based on traffic quality, geography, audience, consent setup, and site volume.

Not always on entry price. Leadinfo's Starter plan starts at €69/month (0–50 identified companies) with a 14-day free trial — no credit card required. Salespanel Account Reveal starts at $99/month billed annually. Salespanel is the better value when your team needs more than company reveal — including first-party journey tracking, scoring, attribution, CRM sync, segmentation, and activation.

Salespanel supports CRM-ready workflows including syncing web visits and custom events, lead alerts, segmentation, and activity data — designed to help sales teams see buyer intent directly inside their existing process.

Yes. Salespanel supports Account Reveal, account lists, visitor segmentation, lead and account scoring, website triggers, and qualified audience workflows — useful for ABM programs.

Yes. Start with a free 14-day trial or book a demo to see how Salespanel would map to your current Leadinfo-style workflow.

Ready to Go Beyond Company Reveal?

Leadinfo shows which companies visit. Salespanel shows the journey.

Understand the journey, qualify the opportunity, sync the right data to your CRM, and act when buyer intent is fresh — on first-party data you own.

14-day free trial · No credit card required · GDPR-aligned