data-driven marketing Archives

Lead Scoring and Qualification

Set up a Data-Driven Lead Scoring System in less than 20 minutes

Data is the new currency Marketing has always been data driven but the transition to digital medium of customer interaction has completely changed how businesses use data and has opened up a vast wide world of opportunities. Data is the new currency and is now more in demand than ever.

Nilangan Ray 4 years ago

behavior and firmographic data for buying intent

Marketing

Use firmographic and behavioral data to prioritize high-value visitors on your website for sales and marketing development

B2B visitors cost a good amount of money to acquire and still many of them will not end up signing up. So, you have no way to know who they are and what their motives are? What if it was possible to know which anonymous visitors on your website were

Nilangan Ray 5 years ago