When it comes to modern web design in the sphere of online retail or service industries, a majority of organizations still fail to allocate funding for thorough UI testing, resulting in a large number of broken customer interactions and thus, decreased rates of conversion. The fact of the matter
A marketing area is a segmented or segregated area of your business specially designated to market your brand’s goods and services. It is a designated working space for marketers to work and brainstorm ideas that will propel your business to the next level. Marketing is the lifeline
Operating a business online is one of the most significant challenges for any business owner. There is more to learn in a relatively short span of time. There are dozens of new terms and concepts that can be daunting even for the tech-savvy among us. In this article,
One of the first rules of generating leads is ensuring that your copy resonates with your ideal customer profile. Miss the mark, and you will not attract leads or, perhaps worse; you bring in the wrong leads. Businesses looking to generate more high-quality leads can unlock the
This article has been submitted by Elementor. WordPress has come a long way since it first debuted in 2003. Originally a blogging platform, it has expanded to become a powerful digital marketing platform, with a wide range of valuable features. WordPress powers more than one-third of the web, from
Marketing is less of a science and more of an art form. Though statistics and data hold an important place in marketing decisions, how that information is interpreted and acted upon is what decides the final outcome of the marketing effort. The big picture in the marketing world is
By the end of 2021, it’s expected that there will be around 1.9 billion Internet video users across the world. The demand for video content is growing, with studies showing that 54% of consumers want to see more videos from a brand they support. No wonder 87% of marketers
The number of email marketing platforms out there nowadays is truly impressive. While this kind of innovation is great to see, it certainly makes things difficult when trying to find the best option for your business’s needs. Flodesk and Constant Contact are two popular options in the email marketing
Figuring out how to stay a step ahead of your competitors is no easy task. You have to keep a good working relationship with others, be a good sport but also get ahead of the game. Knowing as much about your industry as possible helps you predict future trends and
As the number of Internet users increases, companies try harder to stay on view. They launch more online ads, try to be present on all social media platforms, and strive to collect Big Data about markets and leads. As a result, work by hand is no longer enough. More and
