Whether you are In the B2B or B2C space, as a marketer, you are constantly looking to evolve and grow in your career. One particular skill that is essential for content creation and product positioning is copywriting. It is one of the most critical element for any type of marketing.
When you attend leadership meetings, you might face questions like: Where are we on this? What went well this quarter? How much revenue did we make? These questions can throw you off your track and leave you scrambling for numbers from your notes. Keeping all this data at the tip
Setting up a small business is an uphill battle as you have limited resources to work with from day 1. Even if you are able to pick up steam, the problem starts as you need to scale. Most often, as a founder or owner of a small business, you probably
“What time works best for you?” is an oft-repeated question at work, more so with remote work shaping our lives since Covid-19 hit. Booking meetings can get tricky – be it colleagues, partners, or leads/customers. We know that all-familiar feeling — long email chains to decide a meeting time,
Introduction Distraction is the biggest bane in any job, especially if these distractions directly impact your revenue. Round-the-clock notifications, toggling between multiple screens, gathering customer data, setting up reminders, taking notes, and many more tasks that keep you from focusing on your primary task: selling. In fact, only 39% of
As a leader, you routinely observe changes in your strategy and how things work. Amidst these changes, how do you keep your sales team, a key contributor to revenue, on track? You need to switch lanes at the right time to channel their efforts and scale your company. Here’s where
Often, salespeople search in the dark for ideal customers. They have assumptions before getting in touch with a prospect, only to connect the dots and realize that their requirements are completely different from your product offering. This is where marketers can step in and help sales teams by providing timely,
Buyers go through different phases and touchpoints before they buy from you. Especially for B2B businesses, where customer journeys are really long, the process can look like a maze. They will engage with several touchpoints before conversion. Knowing how customers engage with you is crucial to connect the dots and
In this year 2020, we have been working on some important features and I wanted to share a few things with our customers and readers. When we started working on Salespanel, the purpose was to create a simple lead web tracking tool as a value-added service to CRMs like Pipedrive.