Ecommerce fraud has increased over the years. Data shows 47% of US businesses have experienced a data breach in 2020, and 80% of organizations say they expect a breach that will influence customer data in one year. Its aftermath is adverse and greatly influences organizations in the long
Sales culture is the collection of values and behaviors within your organization. It is what your people believe, and it drives how they behave. A thriving sales culture can bring out the best in your salespeople, but how do you curate it so you can build a high-performing, healthy,
At the core of the whole idea about content marketing is to provide relevant, valuable, and helpful information through content to attract a target group of audience, retain them and organically convert them into paying customers. There are many benefits of content marketing, the organic approach of acquiring customers,
“Today I think we look at the internet, but I think in the future you’re going to be in the experiences.”—Mark Zuckerberg It’s expected that revenues from the Global VR industry will reach over $6.71 billion by 2022, and an even more impressive $12.19 billion by 2024. It
Digital marketing is a very sophisticated venture. It drives not only sales but the growth and development of a company by identifying new, profitable opportunities in the market. There are several moving parts and things that directly or indirectly contribute to the company’s revenue. While marketing allows for so
Digital marketing is that catch-all phrase used to refer to any marketing initiative that uses digital platforms like the internet. The coming in of more advancements in technology have made it possible for businesses to use non-traditional methods of marketing in the hopes of increasing their campaigns’ effectiveness. Common initiatives
Article updated on 12th July, 2022 by Nilangan Ray. Think of a puzzle. The pieces are lying on the floor all mixed up. You see those pieces and what do you understand? Nothing! You only get a clear picture when you solve the puzzle by putting the pieces at
Imagine the scenario, if you will? You brainstormed a brand new product idea that you’ve invested a lot of time and money into. Many hours of your development team have been spent perfecting each and every aspect of the product and you’re confident that you’ve got a real money-maker on
Due to the nature of modern market environments, most of our work time is dominated by the constant rush to improve and deliver as much as possible, desperate to one-up our rivals. Even what little free time outside of work we have is geared towards maximizing gains and productivity.
Business management requires a lot of effort: Following the progress; Monitoring the work of employees; Finding time to communicate with clients. To keep up with everything – especially if your work is based on B2B lead generation – you need to either expand your staff or use the services
